Image by freepik W ho doesn't read consumer reviews on the Internet? I take them seriously when making purchase decisions and while drafting them after my own experiences. Many of my reactions as a consumer come in oral rather than written form. For example, a couple of months ago I left a voice message for a service manager about outstanding service I received from one of his auto technicians. While traveling last month, I spoke directly with the chef of a restaurant to compliment his dish, after telling the manager about it. In essence, the majority of my reactions as a consumer -- whether published online, or spoken, are positive. This past week was abnormal in that I published two reviews of healthcare professionals : one an Orthodontist (positive) and the other an Optometrist (negative). The hyperlink to the Orthodontist will take you to the website associated with this business that dispenses superb care and service; in my view....
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